ABOUT
SALON EAST in NAPLES

Salon East started in 1995 with a commitment to offer the best quality service possible—and never stop raising the bar. What began as a Hamptons salon built on education and teamwork has grown into a bi-coastal brand with a boutique home in Naples, Florida. (Salon East)

At Salon East Naples, that original promise still guides everything we do: invest in our team, obsess over education, and treat every guest like the most important person in the room.

NAPLE'S NEWEST SALON ON 5TH AVENUE

Our Team

Join our team of passionate professionals and help us build the future of technology.
Grace

STYLIST

Grace Info Needed

Anna

STYLIST

Anna Info Needed

Mallory

STYLIST

Mallory iInfo Needed

Meet The Owners

Salon East Naples is owned and operated by two passionate and experienced business owners dedicated to providing exceptional service for our guests and a lucrative career for salon professionals.

Joann
JoAnn Gustafson

Owner & American Board Certified Hair Colorist & Trichologist

JoAnn is the heart of Salon East. She’s a salon owner, educator, and Board Certified Master Hair Colorist with decades of experience helping women feel more confident in their hair. She is known for her eye for color, her calm, grounded presence, and her passion for education.

Owner Paul
Paul Gustafson

Co-Owner & Business Manager

Paul plays a key role in the Salon East story, helping to grow the brand from its Hamptons roots to Naples. He focuses on the business side—operations, marketing, and long-term growth—so the salon floor can stay centered on artistry, education, and guest care.

What Our Clients Say

Our clients appreciate our commitment to excellence and innovative marketing solutions.

Frequently Asked Questions

Salon East Naples offers a wide range of hair and beauty services including precision haircuts, custom color, balayage, blonding, hair extensions, and professional styling.

Salon East is located at 625 5th Avenue South Suite 203 Naples, Florida 34102.On the second floor above the Porsche Studio

Salon East specializes in fine and thinning hair solutions, combining precision cutting, custom color, and scalp-focused treatments to create fuller, healthier-looking hair. We offer non-surgical hair systems, custom toppers, and extensions designed to blend seamlessly and restore natural density. Every service is tailored through private consultations to help you achieve beautiful, confident results.

You can book an appointment by calling us or using our online booking system.

At Salon East, we proudly offer All-Nutrient Professional Hair Color alongside the luxurious Milbon™ haircare collection — including the elite Milbon Gold Series — to deliver stunning color results and transformative hair health.